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About Us: What Sets Us Apart

BERKSHIRE STYLE
Berkshire Style is the ideal place for businesses in the Berkshire area to advertise. With an emphasis on style, our online magazine provides a remarkable experience in terms of quality content and presentation. Berkshire Style offers a targeted audience, competitive rates, and high visibility in search engines.

WHAT SETS US APART
The answer is simple. We concentrate on the exceptional. We feature some of the most accomplished people in their field. We have a distinct point of view and that is to recognize the best and authentic of the Berkshires. Berkshire Style is both a source of information and a catalyst for inspiration.

OUR MAIN PURPOSE
We establish a valuable web presence for our clients, creating an opportunity to expand their markets. Our high ranking, and targeting marking strategy has the ability to drive traffic to your website. We also create further exposure by highlighting your business and offering links, back and forth to your website.

Designers will find the site valuable, since we understand the look and nuance that the design industry demands. It is important that all levels of the site have credibility and a refined simplicity that inspires confidence.

Our research shows that the upscale Berkshire market is an underserved sector on the web. Increasingly people are getting their information from the Internet. Not only is it important in helping people find you,it is important in sending the right message.

OUR TARGET AUDIENCE,/b>
With a clearly defined target audience, we are appealing to people who are interested in the Berkshires as a lifestyle. This audience falls into two major categories.

(1) Berkshire residents that are interested in the amenities and activities of the area and
(2) Visitors to the area that our interested in Berkshire cultural and seasonal activities.

OUR STRATEGY
Berkshire Style provides content and information relevant to our targeted audience. We have taken exceptional care in our presentation to reflect a high level of taste and sophistication to represent you with an unsurpassed level of preserved value.

OUR CONTENT
• Features - Revolving features by and about our businesses, designers and artists, attract an audience interested in the best the most affluent.
• Arts and Culture - Historic homes and gardens, museums, theater and dance
• Attractions – Must see museums and events in the area including Tanglewood and Mass MOCA.
• Child Style – Activities, stores and sports.
• Designers – Interior, garden, architects and related businesses
• Entertainment – A comprehensive list of the local theaters and concert halls.
• Food - Catering and specialty food markets, restaurants and coffee houses.
• Gardening - Garden designers, garden centers, florists historic gardens.
• Home Style - Antiques, bookstores, home furnishings, furniture, china and accessories.
• Life Style - fitness, spas and yoga.
• Lodgings - Bed and breakfasts, hotels and resorts.
• Personal Style - Clothing, gifts, jewelry and accessories.
• Sports and Fitness - Yoga, golf, hunting, fishing, riding, outdoors recreation and sports.
• Pets - Along with our Berkshire feature pet, we offer listings and profiles of related business,
• Towns and Villages - We offer comprehensive listings of recommended businesses and attractions of the 30 towns we represent.

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